Everyone needs a soft white, a basic creamy beige matte shadow.

This is yours. 

Soft white is a universally flattering shade. Feel confident in your choice.

Our clean and natural eyeshadow, like all of our Simple Beauty MineralsﾠCosmetics, is designed for sensitive skin and eyes. Feel secure that we have left out all known irritants so you can relax into your gorgeous self.

4 for 3 BOGO Deal?

Simple Basics is a soft, light, creamy beige.

It leans a little peachy, and is definitely a warmer beige, although it is very light and universally flattering.

It is mostly matte with the tiniest flecks of shimmer, so gorgeous!

Simple Basics compliments warm toned skins beautifully.

Indispensable.